In his 35 plus years in the Music industry, Alex has pursued a diverse career path. At various times having been; an artist manager, talent agent, concert promoter, production manager, sound mixer, tour manager, tour accountant, record producer, and studio manager. During his career he has worked with many international artists including The Rolling Stones, Pink Floyd, Bob Marley, Supertramp, Paul McCartney and The Bee Gees. For several years he served as tour manager for Canadian rock icon Triumph. He has also toured with; Genesis, Kiss, Ted Nugent, Dionne Warwick, Jose Feliciano, Teenage Head and Sha Na Na.
In his current capacity as Education Counselor and spokesperson for Metalworks Institute, Alex travels across the country delivering seminars and presentations to students and educators on the topic of Careers in the Entertainment Industry.